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Privacy Policy

Privacy Policy – Pure Health Hub

We take all reasonable steps to protect the personal information of users. For the purpose of this policy, “personal information” is defined as per the Promotion of Access to Information Act 2 of 2000 (PAIA).

By using this website, you agree to and signify your acceptance of this Privacy Policy.


SECTION 1 – What Do We Do With Your Information?

Collection of Personal Data
When you purchase from our store, we collect personal information including your name, address, email address, telephone number and payment details.

Collection of Anonymous Data
We also collect your IP address and browsing data to understand how users interact with our store.

We use your data to:

  • Personalize your experience
  • Improve customer service
  • Process transactions
  • Deliver products and services
  • Communicate updates and marketing offers (with your consent)

SECTION 2 – Consent

By using the Pure Health Hub website, you consent to our Terms and Conditions and this Privacy Policy.


SECTION 3 – Disclosure

We do not sell or trade your personal information. We may disclose your information:

  • If required by law
  • If you violate our Terms of Service
  • To trusted service providers who agree to keep data confidential (e.g., couriers, customer service)
  • Within our company group or affiliates, with required safeguards
  • To credit bureaus, if legally permitted

SECTION 4 – Retention

We retain personal information only as long as necessary to fulfill the stated purposes. Data may be stored in electronic or physical form with security measures in place.


SECTION 5 – Data Storage

Our store is hosted on a secure server managed by our design and hosting partner. Data is stored securely behind firewalls.

Payment Information
Customer and payment information is securely processed via Payfast. Card details are not stored by us. See www.payfast.co.za for their full privacy and security terms.


SECTION 6 – Third-Party Services

Third-party providers we use only collect and process data as required to deliver their services. Their privacy policies govern how they manage your information. You are encouraged to review them.

Once redirected to third-party platforms, your use is subject to their privacy policies.


SECTION 7 – Security

We implement reasonable security measures and industry standards (e.g., SSL encryption, firewalls). However, no system is 100% secure, and we cannot be held liable for unintended data breaches caused by third parties or staff.


SECTION 8 – Cookies

Cookies help us track site usage and improve user experience. Cookies do not personally identify users.

Examples of cookies used:

  • _session_id: Sessional tracking
  • storefront_digest: Used to identify returning users
  • cart: Stores items in your shopping cart

Users may choose to disable cookies via their browser settings.


SECTION 9 – Age of Consent

By using our site, you confirm that you are 18 years or older. If you are under 18, you may only use this site under supervision of a parent/guardian, who assumes responsibility for your compliance with our Terms.


SECTION 10 – Changes to this Policy

This policy may change at any time. Updates take effect immediately upon posting. If significant changes are made, we will post a notice on our website.

If Pure Health Hub is acquired or merged, user information may be transferred to the new owners.


Questions & Contact
For questions about this Privacy Policy, contact Customer Support: